Manufacturer of premium espresso and tea capsules compatible with most Nespresso machines.
Marketing Manager (2014 – 2015)
- Conducted market research and on-going analysis of consumer
- Organized and managed paid ad campaigns to increase sales.
- Created reports to track sales, returns and customer satisfaction.
- Implemented e-commerce strategy and developed working relationship with affiliates and digital agencies.
- Managed production calendar to ensure timely delivery of marketing materials to retailers.
- Coordinated promotional materials across social media and online advertising channels.